Colored with annatto, turmeric & paprika. Classic bags. In 1952, Orville Redenbacher hand selected a small group of family farmers to grow his exclusive kernel. Today, our family farmers still grow our special kernels, that pop up light and fluffy. And, with Orville Redenbacher's guilt-free SmartPop! you can feel good about every delicious bite. You'll like it better or my name isn't - Orville Redenbacher.